2007 Real Estate Website Traffic Trends

Analysis of 2007 Real Estate Trends

The following Web trend and user statistics report is based on average real estate industry Website visitor usage for 2007 across thousands of US-based real estate Websites. This data was compiled by VisiStat for trending analysis within the Real Estate vertical market.

User Activity Stats Overview

Peak Activity - Hour: 9 PM
Peak Activity - Day: Monday
Peak Activity - Month: March
Repeat Visitors: 47%
Average Visitor Click Path: 14 pages
Overall Traffic Growth from 2006: 36.8%

[Know your visitors and their behaviors]

Web Traffic Sources

60.2%	23.6%	16.2%
Type-In	By Search	Referral Links

Type-In Traffic: When a visitor types a Website address (URL) into their browser address bar, it is considered type-in traffic, which is Website traffic that originates from the URL being typed instead of from a Search Engine or Referral Link.
Search Engine Traffic: All visitor traffic originating from a query within a Search Engine, such as Google or Yahoo, is segmented into this count.
Link/Referral Traffic: When a visitor clicks a link on another Website, such as a banner or a text link, the location is recorded as a reference.

[Learn how to get these statistics for your Website]

Web Traffic By Month

This report shows the percentile of page views per month from 2007 totals. The data was compiled from the tracking of human-only visits to real estate Website pages. Bot/spider and non-human crawling of pages is never tabulated in these reports.

7.2%

7.1%

12.9%

10.9%

9.9%

9.4%

8.2%

7.8%

7.5%

7.4%

6.1%

5.6%

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

[Learn how Web tracking can boost your real estate ROI]

Search Engine Usage (Top 3 Engines)

For this report, data was compiled for the three most used engines by VisiStat customers within the real estate vertical.

71.4%

16.8%

9.4%

Keyword Term/Word Count Analysis

This report is an analysis of all real estate queries performed, taking into consideration both organic and paid searches.

1 Word 18.1%

2 Word 25.7%

3 Word 36.2%

4 Word 11.2%

5 Word 7.3%

[Get detailed search and keyword stats for your Website]

Browser Usage (Top 3 Browsers)

A Web Browser is the application (software) a person uses to view Web pages. Many browser types can run on different Operating Systems and each browser, just like any software application, can have different versions that behave differently within the same Website. When developing and optimizing Websites for visitors, Web developers rely on this type of report.

64.2%

28.7%

6.1%

IE FireFox Safari

Operating Systems Usage

The Operating System (OS) is the software that allows the user to run applications, such as a Web browser. An Operating System Usage report shows the type of OS software visitors are running on their computers, and is another valuable tool for site developers.

94.9%

4.9%

.2%

Windows Mac Other

[Get visitor usage analysis for your Website]