AdCaM™ 2.0 is VisiStat's newest version of their hit advertising, conversions and marketing tracker manager. AdCaM's easy to use interface and definitive reporting holds particular appeal for marketers, real estate agents, and those tracking online ad campaigns or watching for signs of click-fraud.

San Jose, CA - May 8, 2007 - VisiStat, Inc., a Web analytics firm focused on next generation real-time business management solutions, announced today the release of AdCaM 2.0, an enhanced version of their advertising campaign manager. AdCaM™ allows users to target clicks from specific marketing campaigns through tools such as customized campaign URLs, detailed click path data, and bounce/conversion rate tracking.

"One of the most exciting enhancements in AdCaM 2.0 is the power of the summary reports for visitor click path on a per-campaign basis. They allow immediate feedback on Ad Spend results," said Tina Bean, Marketing Director for VisiStat. "With VisiStat's real-time nature, the new AdCaM makes it even easier to identify marketing strengths, weaknesses, campaign efficiency and click-fraud."

AdCaM's easy to use interface and definitive reporting holds particular appeal for marketers, real estate agents, and those tracking online ad campaigns or watching for signs of click-fraud. It is fully integrated with VisiStat's suite of Web management features, supporting AdCaM's ability to generate powerfully detailed usage reports.

AdCaM™ 2.0 is a superior online tracking feature, and is available through VisiStat's competitively priced subscription service. For more information or to receive a 7-day free trial, please visit http://www.VisiStat.com or call 408-725-9377.

About VisiStat, Inc.
VisiStat, Inc. is the first on-demand Web analytics provider to focus on complete Website management and online marketing performance. VisiStat continues to be the price-performance leader in real-time site management tools, providing intuitive visual reports specifically designed for Web 2.0 business applications, marketing and Website productivity. VisiStat.com turns Website visitor tracking into actionable business intelligence. A privately held company founded in 2005, VisiStat, Inc., is based in San Jose, CA. Learn more at www.visistat.com or call 408-725-9377.

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Editorial Contact:
Tina Bean, VisiStat
408-725-9377
E-mail Tina

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