Touch Mapping® is an innovative way to custom view your visitor's interaction with your Web pages, in other words, to see exactly where they click on your site, page by page.
Touch Mapping allows you the ability to see user interactions, lending valuable insight into Website information architecture and usability.
Exciting new technology
Touch Mapping works by recording the exact locations where visitors "touch" (click) a site page. The moment any activated page is touched, the report builds a graphic overlay of your Web page.
The overlay is a visual map that shows all the areas of your pages that visitors have clicked on. This unique report reveals both the most common and uncommon areas of the pages where your visitors physically interact.
- Test different Webpage designs to determine which gets the best results
- Find out where visitors click and what areas of your site promote
additional clicks
- Discover how content and navigation can lead to increased sales
With Touch Map reporting you have tremendous insight into your site activity. Link response and content popularity are identified in real-time, giving you instant feedback.